Built for how cats really play

Made by cat parents before designers. We created the thing our own cats were missing and that nothing on the market delivered.

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Why Choose Us?

Loved by +100,000 Cat Parents

Design Philosophy

Behavioral research comes first in every design. We study what actually draws cats in, and build around that.

Tested Obsessively

We keep testing until cats return to it day after day. If our own cats walk past it, it never makes the shelf.

We’re Here for You

Got a question? Real cat lovers answer fast. Your happiness — and your cat’s — always comes first

Marlene's Top Picks

Time-Tested Products By Marlene Herself

Kitty Kurlz™ Kitty Kurlz™
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(Tax included)
Voted #1 Toy By Over 1300+ Cat Families[1]
StarkBall™ 2.0 StarkBall™ 2.0
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(Tax included)
Keep your cat happy, active and stress-free with StarkBall™: the paw-activated plaything that keeps kitties entertained for hours, even when you’re not home!
Kitty Kurlz Value Bundle Kitty Kurlz Value Bundle
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$159.99$79.99
(Tax included)
Every month, Marlene tests dozens of toys with her own pack of picky cats. Only the ones that spark pure chaos and joy make it into the box. This month's box is packed with 2025 fav...
Kitty Napz™ Kitty Napz™
5.0
$79.99$39.99
(Tax included)
Voted the #1 Cat Bed of 2024 by more than 4,850 cat parents
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